From the soft cookie base to the very sweet frosting, we would struggle telling the Crumbl cookie apart from a generic grocery store one in a blind taste test, giving Pink Velvet a score of three out of five. While Red Velvet isn’t a particularly strong flavor, Crumbl’s interpretation of it was reminiscent of a glorified supermarket sugar cookie. The Pink Velvet cookie’s texture was very doughy and soft - perhaps too soft actually. ![]() We found it shocking that Crumbl did not anticipate the increased demand for pumpkin-flavored treats in the fall, but let this be a testament to the chain’s popularity. To our extreme disappointment, the special seasonal flavor of Pumpkin Cheesecake was sold out by the time we arrived to Crumbl at 6 p.m. Outside, there was even less - in order to eat our cookies, we were forced to steal seating from their neighboring Thai restaurant.īut of course, the actual cookies were the main event.įor our box of four cookies, the flavors we selected were Pink Velvet, Brookie, Milk Chocolate Chip and Banana Cream Pie. Inside the door, there was only space for a short line for ordering, a spot for pick-up and a trash can. The store front, which looked like a sterile dentist’s office with only a pink wall to break up the fluorescent-lit white paint, was rather small. Adding to the inconvenience of eating their cookies was Crumbl’s complete lack of seating. An employee kindly offered us a sheet of paper towels instead and while we appreciated the gesture, their lack of napkins seems incredibly weird for a bakery that serves hazardously messy baked goods.īut our problems with Crumbl did not stop there. But our request for napkins - another vital tool for eating these monstrous treats - went in vain: they didn’t have any. However, we were able to obtain a pair of utensils from the cashier after realizing there was no other feasible way to consume our order. They don’t even provide them in a public location to grab on your way out, ostensibly encouraging customers to eat their cookies at home. Yet, inexplicably, Crumbl does not ask if you want forks or knives with your order. But are they too massive? With all their piled toppings, the cookies are too heavy and wide to bite comfortably into. We will admit that the massive size of these cookies could justify their high price point: each are easily five inches in diameter and loaded with toppings like icing, pudding, sprinkles, cookie crumbles and more. As the number of cookies increases, the price drops incrementally, but not much. Customers can also choose from box orders of four cookies, six cookies and twelve cookies. And for good reason: their aesthetic photos and videos of gorgeously decadent cookies promise to deliver world peace with nothing but butter and sugar.īut do they really live up to the hype? We didn’t think so.Ī single cookie comes with a hefty price tag of $5. Their devoted fans are more than just followers: Crumbl enthusiasts live and breathe their cookies. With over 7 million followers on TikTok and 4 million followers on Instagram, Crumbl Cookies is nothing less than a viral phenomenon. Originally based in Utah, Crumbl was founded in 2017 and now has over 800 stores across the United States. The cookie empire rarely repeats flavors, meaning that if you discover a drool-worthy cookie flavor one week, there’s a very low chance that you’ll be able to experience those flavors again in the foreseeable future. ![]() ![]() Their rotating menu of over 200 cookies serves up five unique flavors each week, plus their classic Semi-Sweet Chocolate Chunk cookie and some ice cream flavors. For those who don’t know, Crumbl Cookies is a chain of bakeries that specializes in baking a variety of enormous cookies. There was only one thing for the two On The Menu editors to do: hop in a car, drive to Crumbl Cookies and attempt to drown our midterm anxieties in dessert.Ĭrumbl Cookies opened a new location in Goleta at 5660 Calle Real last month. The sun was setting and sugar cravings were setting in. Crumbl Cookie prides itself on its inventive cookie flavors, such as Pink Velvet (far left), Brookie (center) and Banana Cream Pie (far right).
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